Negative Space: storytelling
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- Joey Johnny Tommy Dee Dee
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“Those of us who write books and draw pictures for a living have an association with the phrase ‘collaborative creativity’ that maybe other people don’t. That is: you write something or draw something, and then some Creative Director insists on bringing in 99 other people to give ‘input’ and Jim shoots Fred down and Fred shoots Jack down and Tom shoots Dick down and the project suddenly becomes not the sum of its parts, but the lowest common denominator—the thing every creative head at the table can agree on.”
“This is how sitcoms get written. This is how Hollywood movies with 9 screenwriting credits get written. This is how…
